Executive Management Team

SHARON SPAULDING
Chief Marketing Officer for RW Smith
January 18, 2010

Sharon SpauldingSharon Spaulding brings 25+ years in public relations to her position as Chief Marketing Officer of RW Smith. She is the founder and principal of Outside the Box, a Salt Lake City-based communications company working with businesses, non-profits, and other organizations.

Ms. Spaulding served as Vice President of a Richardson & McElveen Public Relations in Chicago (1980 – 1984) where clients included consumer products and services companies and national retailers such as American Express, Anheuser Bush, the Southland Corporation (7-11), Midway Airlines, Household International, and several banks and financial institutions.

As head of Media and Public Relations for an international training and development firm in San Francisco (1985 – 1991), she managed public information across 140 major markets in more than 35 countries. As a consultant (1991 – 2008), her clients ranged from individuals to non-profits, to businesses and other organizations across a wide range of industries.

Her work has included designing and implementing initiatives related to financial services, real estate, technology, retailing and the arts. She has also worked with national and international non-profits creating grassroots campaigns on issues of poverty, hunger, education, and healthcare.

he serves on the Advisory Board of the Waterford School, is a member of the Boards of National Charity League, Salt Lake Chapter, and CHOICE Humanitarian, an international non-profit, and is on the Exhibitions Council of the Utah Museum of Fine Art.